Which, like their posh department-store counter counterparts, usually had testers for the Holiday collections and even some Spring 2012 collections out. *spoilers ahead?* No swatches unfortunately, or indeed even decent-quality pics...but on the off-chance that among those reading there are freaks like me who enjoy all aspects of beauty-geekery, including drugstore displays...
Esprique Holiday 2011 preview. The pretty little bags are a typical feature -- they pack together the Remake Gel (a targeted spot-primer) with blisterpack samples of the forthcoming lipsticks.
The yellow heart-shaped stickers show what products/shades are used in the ad image.
Close-up of the two quads
The display for those Esprique lipsticks I like so much (the right-hand semicircle is the 'Colour' line, the left is the 'Glow' line). Stickers show shades used in ad again.
And it tells you which shades are the best-selling! *geekgasm*
Another display (Kiss) that uses @cosme rankings and consumer reviews (the Japanese equivalent of makeupalley, but far bigger) as advertising.
Visee + Smacky Glam Holiday 2011 (the purple sticker reads 'Limited Edition')
Coffret D'Or Spring 2012 preview -- see atouchofblusher for more info. The eyeshadows are your standard meh (...I may still be bitter over the revamp) but the liquid lipsticks are DEEEVINE and my most-anticipated items for next year.
A closer look at the swirly blushes
Majolica Majorca Holiday 2011 -- some teens grabbed those limited-edition blue Lash Expanders off the display after I took this pic, and naturally they were sold out in every other drugstore I visited *sigh*
Aube Couture Holiday 2011 -- as usual, palettes containing three lip shades and a neutral eyeshadow palette in the same vein as their autumn collection. Four variations, all very work-safe and unabashedly pretty. It's a shame there aren't many blogging fans of this line -- everything is good quality and the layouts are muggle-friendly but I think most beauty addicts would yawn.
Some of the hot new skincare ingredients include snail
and bee toxin (this seems to be a huge health trend right now)
As far as I know, both of those originated in Korea, as of course did the BB cream makeup bandwagon, which rolls ever-onwards, accruing new jumpers all the while
Whatevs. However, as a Londoner, I'm indignant that Japan gets the cute Rimmel stuff...
And a LilyLolo counter when we plebs have to order online!
Actually, mineral makeup and 'organic' brands seem to have a much bigger presence in Japan than in the UK. Especially brands like Mimo and Zuii. I didn't see any with red lipsticks, so no more deets :P
I did spend a lot of time mesmerised by all the bath salts. Japan is a big bathing culture and as I was deprived of a chance to hit an onsen this time, I pretty much wanted to take all of these home:
Look ma, I made a moe say ick! :D
Finally, the obligatory snerk-if-you're-twelve pic...